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If You Want to Make Money Trading Currency Then Honestly Answer These 10 Questions

Honestly providing self answers to the questions below will determine if you can make money trading currency or not. Research has shown that high rate of failure in the foreign exchange market is due to lack of vision and mission, so answers to these questions will give you both vision and mission on making money with currency trading.

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'We're All Just Freaks In The Crowd' (WATCH)

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Legal Nature of Forward Contracts

The subject matter of forward contract must be purchase or sale of a specified underlying asset at some time in the future at a certain (preagreed) price (supply cost, forward price). The underlying assets may be goods, manufacturing raw materials, financial instruments (securities, currencies, values of stock indices, interest rates, etc.) with mutually agreed parameters in terms of quantity, price and delivery time.

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Justin Bieber Explains What Makes Him a Good Boyfriend

The teen heartthrob talks to PEOPLE about his new record and how he's grown up

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What's YOUR favorite Easter candy?

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Vintage Franklin And Marshall By Italians

Franklin and Marshall have created a fashion craze thanks to two Italian boys who loved the logo of an American college located in Lancaster, Pennsylvania. However the label was formed in 1999 and is actually an Italian-based company. They produce their line of vintage college wear for both men and women.

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Jerry Lee Lewis Marries His Cousin's Ex

The 76-year-old rocker ties the knot with Judith Brown, the ex-wife of a second cousin

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Rates Forex

It is a universal truth that there exist various markets in the world which deal with the sphere of finance. Among them it is possible to mention commodities market, stock exchange market and Forex market.

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The Lowdown on Structured Data and Schema.org - Your Questions Answered!

Posted by Daniel Butler

This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc.

First of all, thank you to everyone who listened in to the Microformats and Schema.org webinar with Richard Baxter and myself. If you are a PRO member and haven't had a chance to listen in, be sure to check it out!

During and after the webinar we received a ton of great feedback and questions which we unfortunately just didn't have time to cover off (ah man!). But…as they were awesome questions, SEOmoz have given us the chance to rock out a blog post as a follow up. So, sit back and enjoy as we take your head from confusion to conclusion.

1. Can you show/speak about pros and cons of using Schema versus using micro formats?

I don't think we can really compare micro formats to schema.org directly - micro formats are a form of structured data, like microdata and RDFa with a limited set of pre-defined properties. The sole purpose of Schema.org is to extend the vocabulary used in structured data, and at the moment only microdata can be combined with Schema.org. Although there has been talk of plans to start using RDFa.

Due to the extensive vocabulary on offer and universal support from the major search engines, the future is looking bright for the growth of Schema.org. Can the same really be said for micro-formats? IMO no, it's an easy to understand mark up but doesn't have the universal support to maintain growth.

2. What are other advantages of using schema and microdata except for getting better rich snippets?

Marking up items on a web page creates a stronger overall definition of what the content is really about. Aaron Bradley wrote a great blog post on seoskeptic.com deciphering Google's semantic search intentions.

You only need to look at Google's recipe search as an example of what is starting to evolve from the data contained within the mark up we install.

3. Did you guys notice any improvement in rankings after implementing schema?

I personally haven't seen a direct impact on rankings from integrating any form of structured data, but that doesn't mean it won't happen in the near future. With the purchase of Metaweb/Freebase back in 2010, and new developments for its Semantic search on the horizon, we can only guess this will be playing a greater role.

4. What are some practical applications of micro data or micro formats with a higher education institute? Is it possible to define a new "item type" such as courses, degrees, etc?

Ok, let's break down a few ideas which have the potential to generate a rich snippet for an Educational institute, first up ‘Place'.

There is a schema type for Educational Organization that allows us to mark up the name and location of the institute, resulting in the address featuring in the rich snippet. The mark up would resemble something like:

<div itemscope itemtype="http://schema.org/EducationalOrganization">
<span itemprop="name"></span>
<div itemprop="address" itemscope itemtype="schema.org/PostalAddress">
<span itemprop="streetAddress"></span>
<span itemprop="addressLocality"></span>
<span itemprop="addressRegion"></span> <span itemprop="postalCode"></span> </div>

With regards to the courses themselves, why not gather some reviews from recent graduates for each course. This can then be marked up with standard Review schema, but then combined with some additional mark up to describe the actual person who left the review as a recent graduate. This can be done using the itemprop="alumni":

<span itemprop="alumni" itemscope itemtype="http://schema.org/Person">
<span itemprop="name"></span>

So now that we have a few reviews and ratings from recent graduates, why not take this one step further and create an aggregate rating with schema.org, which will ultimately lead to the star rating rich snippet.

If the resource is available another awesome addition to a course page would be a very quick introductory video of each course. This in turn can be marked up using schema's VideoObject, which when combined with video XML sitemaps, correct video formatting and a bunch of other items described in this cool post by Geoff of Distilled, will lead to a video thumbnail being generated in the search results. Here is a quick piece of Schema video mark up:

<div itemprop="video" itemscope itemtype="http://schema.org/VideoObject"> <span itemprop="name">[feature the exact title of the video]</span> <meta itemprop="duration" content="[duration of the video in the format: T0M53S]" /> <meta itemprop="thumbnail" content="[video thumbnail url]" /> <meta itemprop="uploadDate" content="[the upload date and time of video in ISO format e.g. 2012-03-14T09:00:00+09:00]"> <span itemprop="description"></span>

Here are a few other things which could result in a rich snippet for an educational institute:

• Selling books/resources for use with each course online? – This content could be marked up using a combination of Book and Product schema.
• Are you running open days/workshops for related courses? – Perfect opportunity to use the EducationEvent schema.

As for defining new ‘item types' it is totally possible, check out the extension mechanism. This will allow applications to develop a basic level of understanding of the mark up used, but it's unlikely to lead to a rich snippet being generated unless there is a large/growing popularity for the particular item type.

However the Schema vocabulary is growing, so although there may not be a defining type right now there could well be in the near future. For example there has been recent talk of collaboration between ESPN and Google to define a new Sports schema.

5. With the review section... wouldn't this allow websites to manipulate their ratings? How will this be monitored by Google?

Yes, and it's been happening, A LOT! Originally there was an approval process for a domain to become white-listed for rich snippets, which involved informing Google via a simple form submission. But I remember it having a pretty heavy waiting list, anything from 4 weeks to 6 months.

This eventually changed, and the approval speed for websites significantly improved (relying primarily on algorithmic validation). Within a day or so of implementing a set of mark up, rich snippets were being generated. This of course then led to a lot of the abuse, and a crackdown on spam by Google allowing people to report rich snippet spam.

There are always going to be questions on the validity of review data, but it's a really tricky one to judge. I wonder whether trusted third party review platforms could play a greater role in helping to filter out spam in a similar way to that seen in Google Shopping, but even then they are still open to abuse.

6. In the IMdb example the image has an item property on it but it is not in the search result. Why is this?

Very good question, this would make for such an awesome rich snippet. Outside of video thumbnails, software applications, recipe search, and news/articles, rich snippet support for the image property is still quite restricted.

7. Do you have an example of breadcrumbs showing up in results?

Motorauthority.com uses microdata to mark up its breadcrumb trail, resulting in the following snippet:

8. Do you know of any way to mark up a "product category" page? Not a product aggregator page (a list of the same products available from different vendors), but, say, an e-commerce category page that lists different products?

Ok, let's say we are a kick ass clothing store and stock merchandise from a number of cool brands like Animal, Quicksilver, Rip Curl etc. Let's take a broad category like ‘Animal' as our example, which includes products like bags, shirts, shorts and hoodies – there are a couple of things we could affectively do:

1. Aggregate review data across all Animal products to create an overall rating (– or ‘popularity' score if you like) for the brand category.
2. Aggregate the price of all products in the category using schema.org/AggregateOffer - marking up the total number of products available in the category, and the min and max price of associated products to add the price range to the rich snippet.

The code for this would resemble something like:

<div itemscope itemtype="http://schema.org/Product"> <span itemprop="name"><span itemprop="brand">Animal</span></span> <div itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating"> Products in the Animal category have been rated <span itemprop="ratingValue">5</span> out of <span itemprop="bestRating">5</span> based on <span itemprop="ratingCount">387</span> reviews. </div> <div itemprop="offers" itemscope itemtype="http://schema.org/AggregateOffer"> There are <span itemprop="offerCount">120</span> clothing products on sale, ranging from <span itemprop="lowPrice">$10.00</span> to <span itemprop="highPrice">$120.00</span> </div>

Using the above code, here is an example rich snippet:

9. Does associating CSS with these microformat classes have any negative effect?

Applying CSS formatting directly to any of the properties of the mark up language shouldn't affect the rich snippet code in any way. As long as the correct naming conventions have been used, there shouldn't be any trouble.

10. Is there a Rich Snippet Generator and Schema Generator you would recommend?

There aren't a huge amount of actual code generators, but here are the ones I'm aware of:

• Schema-creator.org
• Microformats.org creator – hcard, hreview, hcalendar
• microDatagenerator

Here's a list of some other tools and plug-ins which may also be of use.

11. Does it matter where you put any of these markup codes on the site?

The actual location of the mark up on a web page doesn't impact the ability to generate rich snippets. The ordering of mark up can however, especially when nesting elements, so be sure to test thoroughly using the Google testing tool, or the Bing WMT equivalent.

Thanks again to all those who submitted questions. We hope that this post provides the answers you were seeking, and if there are any new questions please fire away in the comments!

Sign up for The Moz Top 10, a semimonthly mailer updating you on the top ten hottest pieces of SEO news, tips, and rad links uncovered by the Moz team. Think of it as your exclusive digest of stuff you don't have time to hunt down but want to read!

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How a daily tipple helps heart attack survivors live longer

A study found that men who drank moderately after a first heart attack had a 42 per cent lower risk of dying from heart disease than non-drinkers.

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Bobbi Kristina: "Everyone Is Worried About Her"

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TEXT-Fitch affirms Rockwell Automation's ratings at 'A/F1'; outlook stable

March 29 - Fitch Ratings has affirmed Rockwell Automation, Inc.'s
(ROK) Long-term Issuer Default Rating (IDR) and debt ratings at 'A' and its
Short-term IDR and commercial paper (CP) ratings at 'F1'. The Rating Outlook is
Stable. A full list of ratings appears at the end of this press release.

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Family demands to know if weapons used to kill ICE agent could have been seized before they crossed into Mexico

The family of a murdered U.S. Immigration and Customs Enforcement agent is demanding to know if U.S. agencies could have seized the weapons used to kill him before they crossed the border into Mexico.

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Brazil puts expats on notice with Chevron charges

CALGARY/RIO DE JANEIRO (Reuters) - Brazilian criminal charges against energy industry employees over an oil spill have made foreign workers leery of new legal risks, but so far concerns seem to be outweighed by the lure of good-paying jobs and a famously laid-back lifestyle.

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See a 1984 Pontiac Fiero homebuilt electric race car get to 155 mph

The gearhead delight from this weekend's Texas Mile event culminated with the 257.7-mph standing mile run of a Hennessey-tuned twin-turbo Ford GT. It looks pretty boss, but for sheer bravery it can't top the run John Metric made that was 102 mph slower -- in his 1984 Pontiac Fiero converted at home into an electric [...]

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How to Protect Your Laptop

Follow our guide to safeguard your laptop, as well as the data that resides on it.

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Romney would squeeze China on currency manipulation-adviser

WASHINGTON (Reuters) - Republican presidential candidate Mitt Romney is looking at ways to increase pressure on China over what he sees as currency manipulation and unfair subsidy practices, a Romney campaign adviser said on Tuesday.

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Street League 2012: Legitimate Professional Tour or Donkey Show?

Rob Dyrdek's Street League, the premiere skateboarding tour, is back for a third season, with new dates, locations, qualifying system and an increased prize purse.

"Our goal is to continue to refine the series and make it better year after year," Dyrdek recently stated.

For better or worse, Street League has emerged as the professional tour for skateboarding, with live national telecasts and a competition format modeled after traditional sports.

But can..

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Sprint CFO hints at LTE iPhones in the future

Without saying Apple is working on a 4G LTE smartphone, a Sprint executive tiptoes around the idea.

Originally posted at Apple Talk

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An Accident Left Him Paralyzed -- And Made Him An Entrepreneur

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Smokers to get blood tests for lung cancer in mass NHS trial of procedure that detects disease up to FIVE years before symptoms appear

A life-saving blood test, developed by a company in Nottingham, predicts lung cancer up to five years before symptoms emerge.

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Test Kitchen tips: Homemade tofu

In 2009, Food did a story on fresh tofu in Southern California. We included a recipe for fresh, homemade tofu -- very light in flavor, this delicate tofu is almost like a custard with its creamy texture. The method is...

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GOP Smells Gas Price Victory, Votes To Debate Big Oil Subsidies

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North Korea gives details of "weather" satellite launch

SEOUL, March 27 (Reuters) - North Korea gave details for the
first time of a "weather satellite" it plans to send into orbit
next month, a launch the West sees as a disguised ballistic
missile test which has prompted criticism from the reclusive
state's only major ally, China.

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Low Tech Magazine on How To Heat And Cool Cities Without Fossil Fuels

Kris De Decker explains passive solar design for cities, in what may be the most important urban design post of the year

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Libyan militiamen storm luxury Tripoli hotel

TRIPOLI (Reuters) - Armed militiamen stormed a Turkish-owned hotel in the Libyan capital Tripoli, firing shots and detaining its Turkish manager in a dispute over an unpaid bill, an employee said, highlighting the continuing volatility in the North African country.

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Windows 8 on ARM Tablets, PCs Ships to Developers

After months of restricted demonstrations, Microsoft is opening up tablets and PCs based on ARM processors with the Windows 8 OS to developer scrutiny, multiple...

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5 'Hunger Games' Pick-Up Lines!

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And May the Odds be Ever in Your Favor

It's only natural that the gigantic blockbuster premiering this weekend would draw the crowds.
People started queuing up outside well in advance, vying for a seat to view the stagecraft.
The show everyone is clamoring to see is something of a cultural icon which started several years ago. Many believe the theatrics depict a post-apocalyptic

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For LinkedIn Founder Reid Hoffman, Relationships Rule the World

Software entrepreneur Reid Hoffman talks about his plan at 12 to change the world, The Start-Up of You, and "the most expensive decision" of his life.

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Making a layer cake but don't have enough pans...help please!

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Ultrabook Prices Could Drop to $600, Thanks to Use of Hybrid Disk Drives

Some Ultrabook makers are switching from solely solid state drives to hybrid disk drives to cut costs.

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